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Founded in 1983, Product Planning Corporation has provided strategic advice to entrepreneurs and small businesses. PPC focuses on helping businesses grow, using insights from behavioral economics, macroeconomics, and marketing. With specialized experience in the automotive industry and local knowledge of the Ann Arbor and Metro Detroit business landscape, PPC provides clients unique value.
Founder and President Carter Good is now retired, and takes a limited number of clients on a case by case basis.
Business Strategy
Economic Development & Infrastructure
Science & Technology Ventures